City Photographic is the fastest growing independent professional camera shop in Southampton. Offering over 35 years of experience, and an established and growing customer base, we pride ourselves in offering the finest of the old with the best of the new technologies. From film to digital, we offer the best and independent advice: our staff are not on 'commission-based targets' to depend on a decent monthly income - unlike some of the well-known chains. This means that we offer the best advice suitable for you and your budget.

As experienced professional photographers in our own right, we even show our work in the gallery to the back of the shop, and we also have a private and well-quipped studio.

Here is an example:

Recently, a customer walked in with a high-quality film 35mm SLR kit, and asked one of our staff about trade in, because all his mates were digital and wasn't film obsolete because all prints these days were on CD?

 After spending some 30 minutes with the customer, we discovered that the customer didn't really want to change and didn't know that we offer a film to CD copy service. Result: camera retained, and the customer purchased an extra lens to go and take more photographs.

CP prides itself on retaining customers. Retain customers year in year out and the business will come. City Photographic also offers student discount on most items in the shop: this ensures annual growth for the student market: every year we attract business from Salisbury, Bournemouth and Southampton colleges offering Photographic courses. That business is retained for the future.